Is HUMMER on the way out ?

[RubHer Yellow Ducky]

10 Auto Brands
In Trouble

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by Jim Henry, BusinessWeek

With the car market reeling, do we need so many brands? While a few, like Toyota, remain strong, it may be time to kill off some stragglers. Click forward to see the top 10 auto brands that are in trouble.

Article: Which Auto Brands Should Go? (http://www.businessweek.com/lifestyle/content/may2008/bw2008052_143266.htm?campaign_id=aol)

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GMC

First appeared in: 1901
How the brand is in trouble: All-truck brand, gas prices, no global appeal
How it can survive: New models, sharing showrooms with Buick, Pontiac
Sales, first four months 2008: 131,058
Sales, first four months 2007: 146,871
Percent change: -10.8%

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Hummer

First appeared in: 1992
How the brand is in trouble: All-truck brand, gas prices, gas-guzzler reputation
How it can survive: New models, cost sharing, expanding overseas
Sales, first four months 2008: 12,243
Sales, first four months 2007: 17,379
Percent change: -29.6%

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[RazM]

In trouble? Maybe, but if the people making decisions at GM have any brains they will see the strengths of the brand and properly adjust to the market.

The HX is exactly what HUMMER needs.

These articles are misleading, and the only way HUMMER is on it's way out is if all offroad vehicles are on their way out, which I doubt. There will always be a need for them, the people in charge just gotta think outside the box.

So it's that, or our governments actually do something to control gas prices.

[CO Hummer]

The HX is exactly what HUMMER needs.

x1000. It doesn't take a genius to figure that out but GM just doesn't get it. They finally have a brand name that is equated with the Outdoors and 4-wheeling. All they need to do is match a sized rig to what the market wants.

[DennisAJC]

I want the Hummer brand to go down in flames. Hopefully in 2 years they'll stop making them.

[HummerHippy]

I want the Hummer brand to go down in flames. Hopefully in 2 years they'll stop making them.

Dennis's next car...
http://www.popularmechanics.com/automotive/new_cars/4251491.html