MORE THAN THEY BARGAINED FOR: Think the '03 Hummer H2 sport-utility vehicle is making money for General Motors? John Middlebrook, vice president of sales and marketing for GM, says buyers aren't only handing over $50,000 to get an H2, "they're spending an average of $4,710 more on add-on accessories at the dealership--before going to custom shops to get even more."

MORE THAN THEY BARGAINED FOR: Think the '03 Hummer H2 sport-utility vehicle is making money for General Motors? John Middlebrook, vice president of sales and marketing for GM, says buyers aren't only handing over $50,000 to get an H2, "they're spending an average of $4,710 more on add-on accessories at the dealership--before going to custom shops to get even more."