Hummer Forums by Elcova - Automobile A/C

The four Goldberg brothers, Lowell, Norman, Hiram, and Max,
> > invented and developed the first automobile
> > air-conditioner. On July 17, 1946, the
> >
> > temperature
> > in Detroit was 97 degrees.
> >
> > The
> > four brothers walked into old man Henry Ford's office
> > and
> > sweet-talked his secretary into telling him that four
> > gentlemen were there with the most exciting innovation in
> > the
> > auto industry since the electric starter.
> >
> > Henry
> > was curious and invited them into his office. They refused
> > and
> > instead asked that he come out to the parking lot to their
> > car.
> >
> > They
> > persuaded him to get into the car, which was about 130
> > degrees,
> > turned on the air conditioner, and cooled the car off
> > immediately.
> >
> >
> > The
> > old man got very excited and invited them back to the
> > office,
> > where he offered them $3 million for the
> > patent.
> >
> >
> > The
> > brothers refused, saying they would settle for $2 million,
> > but
> > they wanted
> > the recognition by having a label, 'The Goldberg
> > Air-Conditioner,'
> > on the dashboard of each car in which it was
> > installed.
> >
> >
> > Now
> > old man Ford was more than just a little anti-Semitic, and
> > there
> > was no way he was going to put the Goldberg's name on
> > two
> > million Fords.
> >
> >
> > They
> > haggled back and forth for about two hours, and finally
> > agreed on
> > $4 million and that just their first names would be
> > shown.
> >
> >
> > And so to this day, all Ford air conditioners show Lo,
> > Norm, Hi,
> > and Max on the controls.
> >
> >
> > So,
> > now you know...