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Originally Posted by Huck BB62
I agree, their stupid ads more than prove that. One can dream.
The Hummer story backs you up. H2s would sell like Chinese finger puzzles at a leper colony were it not for the bogus tax break. (sorry folks, it's true, if I've seen one H2 with a nail solon ad or real estate ad on the window, I've seen a thousand) Hummer somehow got away from what I thought (yeah, sometimes I'm as shallow as a parking lot puddle) Hummer stood for because of that market. My vision of what Hummer should be is tough, "Like Nothing Else", a tougher, stouter version of what everyone else sells. It would appear that you're %100 percent correct. Bling this, bling that, screw the offroad enthusiast. C'mon, don't they make Cadillacs for a reason?
The aftermarket companies seem to more than support your argument. The FJ and new four door Heep has been out a year and the aftermarket's allllll over supporting those guys. It was as if we had to go out and beg for people to make so much as a freakin' bumper for the H3.
I hate to be doggin' on the picture here, but it's the truth and it's hard to understand.
H3 is the salvation of the Hummer line with the offroad enthusiast being a good hard central core and despite their rhetoric by the marketing folks, I'd be hard pressed to believe it.
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The problem is that if GM only built and marketed the H3 at the hard-core off-road crowd, then there wouldn't be an H3 anymore. There is no way they would sell enough of them to justify continuing to build it. I for one, don't care for the chrome, but I am glad that it is an option as well as the H3X because it keeps the H3 selling to a much, much larger market. That means that they can continue to build it and improve it every year. The Alpha is a more capable off-road vehicle than previous models which tells me that GM is heading in the right direction. So what if it has chrome. I would only be concerned if GM started replacing the off-road capabilities with bling. That's not the case though. I don't think that GM is getting away from the Hummer image at all. The fact that they chose to market it to a much larger audience so they can afford to continue to build it and improve it is just a good business decision.