H2 lands on Moon

[h2co-pilot]

Pretty cool.


http://www.dexigner.com/digital/news-g11198.html

Hummer Lands on the Moon with Help from Brickyard VFX

Artist owned-and-operated effects boutique Brickyard VFX announced completion of "Command Module" as part of a multi-spot TV campaign for Hummer via ad agency Modernista!.

Shot and directed by the Snorri Brothers on location in South Africa, the commercial features Hummer's H2 driving on the surface of the Moon.

The :30 spot opens with shots of a rugged and desolate landscape.

Set against a thundering soundtrack featuring audio clips from the 1969 lunar landing, the H2 appears from between two huge boulders and sets off across the rough and arid terrain.

Grey dust, seemingly suspended in empty space, billows out from behind the speeding truck, and the spot closes with the tagline "Like Nothing Else."

The brand's characteristic pull-out from Earth ends in a twist, revealing that the H2 has actually been navigating the Moon's surface, Earth floating in the horizon beyond.

"It was great working with Modernista! again.

Our long-standing relationship with the agency creates a real comfort level-the art director understood that we were as vested in the project as he was," commented Jimi Simmons, Brickyard's Lead VFX Artist for the ad.

[DennisAJC]

That's more like it. And they're probably not afraid to show it's off-road talent. HUMMER is not afraid to encourage H2 off-roading in their commercials. The H2 can and was built for it.


The H3 however, there is a reason they make it more fantasy(Like the submarine)because they try and discourage it. They fall apart too easily.





I hope I didn't offend any H2ers. This is btw the H2 section.

Any negativity towards the H2 will be dealt with harshly.

[marin8703]

Originally Posted by DennisAJC

That's more like it. And they're probably not afraid to show it's off-road talent. HUMMER is not afraid to encourage H2 off-roading in their commercials. The H2 can and was built for it.


The H3 however, there is a reason they make it more fantasy(Like the submarine)because they try and discourage it. They fall apart too easily.





I hope I didn't offend any H2ers. This is btw the H2 section.

Any negativity towards the H2 will be dealt with harshly.

um well guess why its staged on the moon, it aint even gona start, dont even think about offroading. discouraging it in their own little way

[BlueHUMMERH2]

I like the commercial, but I honestly couldn't understand what was going on when I saw it on TV. The "BEEEEP" noise needed to be louder I think. Then I would have known right away it was "supposed" to be on the Moon and not just in the desert.

[emeldahay]

Seems a bit lazy of someone to not move a tumbleweed and let the fx guys deal with it.

poor supervision of the shoot.

[Hummer Aficionado_VT]

Originally Posted by DennisAJC

Any negativity towards the H2 will be dealt with harshly.

Thats how it should be!!

[usetosellhummer]

the new H3 commerical show it flexing on the crack. I kept wondering why they never showed it four wheeling when i was selling. I guess they figured out they are selling an Idea or concept of ownership even if a person doesn't wheel.

[Agriv8r]

[marin8703]

hey what happened to my post and the one before it?

[DennisAJC]

Originally Posted by marin8703

hey what happened to my post and the one before it?

[frenzy1]